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Videos

Getting a glimpse at how an AV Cadillac sees the world

“Guess what car I got to ‘drive’ today,” I greeted my V-8 engine, Motor-City maniac, lover of super-charged cars teenager (aka Dear Son). “What, Mobility Momma? Autonomous roller blades or a matronly autonomous-vehicle riding lawn mower, or something more dignified?” replied my automotive wise man. “Guess.” Dear Son, who actually is interested and a favorite… Read more »

Don’t wait for transportation options, take them to the people

Most people, believe it or not, really don’t think much about their transportation options. They just get in the car and go. So other than grumbling about it, what can transportation demand management professionals from throughout the country do? Well, for one, they can take a look at what Arlington Transportation Partners in Virginia recently… Read more »

Teachers leave behind their lonesome commutes

The Switch, Part 1 – Mobility Lab’s video series on how everyday Americans can rethink their transportation options. Teachers who rideshare, or “carpool,” get to wave at the other commuters stuck in traffic as they breeze past in the HOV lanes. And that’s not all. Once teachers get to school – in the case of… Read more »

car2go technology

Mobility: How technology will shape the way we travel

Next-generation technologies are changing the way we travel, how we define transportation, and mobility options. Paul Mackie, our communications director, recently joined Tech Pulse TV’s panel of transportation experts to discuss emerging technologies shaping mobility, and how we will define mobility in the future. Today, somewhere between 75 to 85 percent of the cars on… Read more »

Vox/Mobility Lab video: The high cost of free parking

When Steve Jobs pitched Apple’s new California campus – which opened earlier this year – he wanted to turn parking lots into green landscapes. But the city of Cupertino demanded 11,000 parking spots, which put a wrench in that part of Jobs’ vision. Cupertino’s parking requirements are not unique. It’s estimated that, in America, there… Read more »

Transit should be uncluttered onboard and in its advertising

Mobility Lab recently published an article on how transit agencies nationwide should pool their resources to do an advertising campaign they can all use. Now, I think marketing is overrated in general, but it has its purpose, and transit could use any boost it can get. That being said, I disagree with Ethan Goffman’s Mobility… Read more »

Ford’s Super Bowl ad captures where mobility is headed

Besides a stunner of a Super Bowl between New England and Atlanta, there was a lot to like in between the snaps as well. Lady Gaga thrilled at halftime and cinematic TV commercials were unveiled left and right. But in Mobility Lab’s space, Ford Motor Company really took the cake as the top ad. It… Read more »

Transportation planners need to use tech to catch up to public demand

Technology – from broad improvements like GPS to the autonomous cars still on the horizon – is swallowing many of the advances our engineers and planners have made since the invention of the Model T. It’s scary, and perhaps a little disheartening, for cities and their transportation agencies. But it also presents a do-or-die opportunity for… Read more »

What is TDM? Shaping a new era of transportation options

Here at Mobility Lab, we throw around the term “transportation demand management,” or “TDM” for short, as the core concept that unites our research and coverage. But the idea itself is one that is often not present in the widespread public understanding of and discussions about transportation and transit issues. Hence the purpose of our… Read more »

Columbia Pike congestion

Highway congestion, America’s Soviet bread line problem, needs a price

How are America’s roadways like Soviet bread lines? Both are crowded and time-consuming because individuals aren’t paying the right value for the things they want. Congestion pricing offers a solution. In the middle of the 20th century, on both sides of the Iron Curtain, people saw healthy doses of propaganda about the material benefits that… Read more »