Arlington County, Va., is frequently cited as a national leader in the public-transportation industry – specifically with its innovative work within the practices of transportation demand management (TDM) and transit-oriented development (TOD). Encouraging a focus on making it easy for people rather than simply “throughput of vehicles” has been a local hallmark and guiding light for many years.
Click on cover for a PDF version of Mobility Lab’s brief report on the survey project.
A major element of the county’s TDM work has been through Arlington Transportation Partners (ATP), which works closely with employers, commercial and residential properties, hotels and schools to make sure people associated with those places know about their many transportation options in Arlington and throughout the Washington D.C., region.
“Champions” is an ATP program that has particularly picked up steam in recent years, and Mobility Lab thinks the kinds of questions it asked in the surveys and focus groups as part of its examination to make sure it is addressing any barriers to success are a clearly effective formula for TDM success – a potential blueprint for many other places.
This short report is not intended to spotlight ATP’s very detailed strategy, but rather to give an idea of the kind of deep examination of a local population that is needed to truly understand base transportation demand and behavior before and while carrying out a plan to provide excellent cost savings for TDM projects.
- Mobility Lab’s blog