We get it: transportation demand management (TDM) is hard to wrap your head around.
So plain and simple, TDM is using the existing infrastructure in more efficient ways. Like reducing single occupancy vehicle trips and getting people on transit, bikes, or in carpools.
TDM is all about influencing people’s behavior to use the existing built environment better. 
But how does TDM actually do that, you might ask. What are some tangible TDM policies?
We got you covered. These are the top strategies used by TDM and transportation management associations (TMAs) to help people access more transportation options.
(Need help understanding how people make their transportation decisions? Check out our infographics.)
Shifting priority away from driving alone
- High-occupancy vehicle (HOV) lanes
- Dedicated bus lanes
- Protected bike lanes
- Dynamic pricing for on-street parking
- Lowering off-street parking minimums for new developments
- Congestion pricing
- Monetary incentives to switch modes
- Carsharing
- Bikesharing
Collaborating with employers
- Employee transit benefits and subsidies
- Employer-organized and hosted vanpools and carpools
- Priority parking for carpools
- Employer assisted housing
- Showers, changing rooms, and secure bike parking to help employees bike to work
- Eliminating or reducing free parking
- Flexible work schedules
- Telework
Improving public transportation
- Simplified fare structure and payment
- Unlimited transit passes
- Accurate real-time arrival information
- Attractive marketing
- Standardized wayfinding
Educating people about their transportation options
For more in-depth strategies, check out Victoria Transport Policy Institute’s TDM Encyclopedia.